Marketing a project or product
Participating in brainstorming sessions
Vocabulary: Marketing a product
Effective brainstorming sessions
Group dynamics and roles
Agreeing and disagreeing
Quiz: Marketing a project or product
Product perception
Market research: Effective surveys and presentations
Market research: Writing surveys
Vocabulary: Product perception
Quiz: Product perception
Promotion
Vocabulary: Promotion
Concise language for Social Media Marketing
Perception in visual communication
Quiz: Promotion
Persuasive techniques
Vocabulary: Persuasive techniques
Liking, authority, and scarcity
Reciprocity, social proof and consistency
Quiz: Persuasive techniques
Pitch
Vocabulary: Pitch
Preparing your presentation: Guidelines and recommendations
Presenting in English: Strategies for the non-native speaker
Quiz: Pitch
Closing
Conclusion
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Preparing your presentation: Guidelines and recommendations
16/20Build up confidence and knowledge to successfully formal management presentations, pitches, impromptu speeches, sales scripts and consultative sales presentations that will give your confidence a boost and your words more energy and excitement.
Challenge: Record a 5 minute sales video. Use the materials prepared during your class challenges and readapt the information according you each lesson.
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